Fashion in the 70's

Women and Rock

David Bowie also played a vital role in instilling the weird yet unique glittery makeup and wardrobe through his performances. His alter ego ‘Ziggy Stardust’ gave birth to the androgynous glitter rock and futuristic themed makeup that eventually became a trend through-out the American music makers. David Bowie inspired women to follow his look.

Mandatory Credit: Photo by Elisa Leonelli/REX (3585322d) Vivienne Westwood at her boutique Seditionaries in London, June 1977 Punk scene, London, Britain – 1970s

By the year 1973, a fashion trend to avoid gender stereotypes had went viral for the British teenagers of male and female. The fashion materials included Western shirts, sports jackets, frilled shirts, turtleneck jackets and fabrics such as satin, leather or silk were highly favored by rock stars Slade, Alvin Stardust, Kiss, David Bowie and Sweet. These androgynous outfits came in pairs and the popular colors were cream, burgundy, brown and orange.

EDITORIAL USE ONLY / NO MERCHANDISING Mandatory Credit: Photo by ITV/REX (4232300x) Abba – Bjorn Ulvaeus, Anni-Frid Lyngstad, Agnetha Fältskog and Benny Andersson ‘Rock on with 45’ TV Programme, Manchester, Britain. – 25 Dec 1974

The styles in rock in the 70’s, both men and female worse similar clothing as a sign of gender equality.